Branding Photoshoot: From Overwhelm to Calm – A Focused Style Plan

 

 

Planning your branding photoshoot can be overwhelming. You may wonder what to wear, how your website photos differ from those for social media, and which colors will complement your brand. But with our structured plan, you can leave these worries behind and focus on the excitement of creating your unique brand story.

 

It’s an investment you don’t want to take lightly. Having great pictures you love not only attracts great clients and opportunities but also gives you the confidence that your brand is being presented in the best possible light.

 

Website and lifestyle photos serve different purposes. For your website pictures, consider the layout and placement of these images, as most women don’t change them out frequently. You want these photos to be timeless and ensure that they still represent you accurately. If you’re considering making changes to your hair—whether it’s the length or color—plan to do this before your website photoshoot, on the other hand, lifestyle photoshoots can be more fun and spontaneous, as you can update these pictures more often.

 

It’s important to note that preparation for this package is best done well before your photoshoot—ideally 90 days prior, but 60 to 30 days is also acceptable. You don’t want to rush the process.

 

As you create a new look for yourself, you’re setting the tone for consistency in your branding.

In your first session, you’ll be laying the groundwork to ensure that your branding photos achieve their goals seamlessly. Here’s a potential structure for the copy of this session:

To create branding photos that resonate with your audience and amplify your message, we’ll start by mapping out the vision for your images. This is where we get specific and intentional.

First Session: Planning

• Purpose: Determine the key use of your branding photos—whether for websites, social media, marketing materials, or other channels.
• Specifications: Discuss the technical needs, such as:
  • Image orientation (vertical or horizontal)
  • Type of shots (close-ups, full-length, action shots, or posed)
  • Background (simple, textured, or busy scenes).
• Team Input: If applicable, we’ll explore any specific guidelines or requests from your creative team.
• Styling Alignment: Match your outfits, colors, and textures with the chosen backgrounds and photo energy.

 

Second Session: Closet Edit (2.5 hours)

• Review Current Wardrobe: Examine the season’s wardrobe to assess its contents.
• Declutter Items: Identify pieces to donate, recycle, or sell.
• Organize: Arrange the items you’re keeping, creating an orderly system.
• Shopping List: Determine any wardrobe gaps and list pieces needed for shopping.
• Personalized Choices: Evaluate options based on body shape and ideal colors to ensure a cohesive and flattering wardrobe.

 

Third Session: Shopping (virtual or in-person)

• Wardrobe Gap Review: Begin by referencing the shopping list created during the Closet Edit to identify missing pieces.
• Prioritize Needs: Establish a shopping plan based on your immediate wardrobe requirements.
• Personalized Selections: Focus on items complementing your body shape and ideal colors for a cohesive look.
• Strategic Shopping: Explore stores or online options tailored to your style, budget, and needs.
• Finalize Purchases: Ensure each piece chosen aligns with the seasonal style guide and fills a specific wardrobe gap.

 

Fourth Session: Pulling it all together

• Discuss Looks: Finalize outfit combinations for the photo shoot.
• Beauty Routine Mapping: Plan skincare, haircare, and beauty routines for upcoming occasions.
• Appointment Prep: Schedule essential beauty appointments ahead of time.
• Event Readiness: Prepare wardrobe adjustments and beauty essentials.
• Pulling It All Together: Coordinate outfits, accessories, and routines for a polished look.

30-Day Style Support Access:

• Communication Channels: Enjoy access to me via Voxer and WhatsApp for seamless communication.
• Monday–Friday Availability: Reach out anytime during weekdays with style questions or wardrobe enhancement needs.
• On-Demand Support: Get personalized guidance, tips, and answers to ensure your style journey stays on track.

Investment:

Option 1: Pay in Full

• One-time payment: $2,500

Option 2: Payment Plan

• Two installments:
  • First installment: $1,400
  • Second installment: $1,400

Ready to elevate your style and boost your visibility? Book your Style Strategy Call today, and let’s redefine your wardrobe to reflect your ambitions and confidence! Don’t wait—transform your presence and embrace your true potential now!